Over the past few months, there’s been one skincare phenomenon on the radar of every beauty editor, blogger, and magazine out there: multi-masking. In case your beauty junkie antenna hasn’t picked it up (where have you been?!) then we’re about to fill you in on what it is, how it works, and how to do it – all with a little help from ORIGINS and their best-selling masks….
WHAT IS IT?
Multi-masking turns the traditional idea of a face mask on its head – after all, unless you’re very lucky, it’s unlikely that every area of your complexion has the same concerns. Instead of slathering one chosen formula all over your face – you select a multitude of formulas (depending on troublesome your skin is) to create a personalised cocktail of masks that perfectly suits YOUR skin type.
HOW DOES IT WORK?
Effectively, this approach to face masks guarantees that you get a custom skincare experience that targets ALL of your skincare issues. If your cheeks are feeling a little dry, for instance, but your forehead suffers from shine then why use a moisturising mask all over? Instead, a hydrating formula on dry patches and an oil-balancing one on oily patches makes much more sense.
WHERE SHOULD I START?
When your skin’s in need of some TLC, the best place to start is with a good long look in the mirror: what is your skin’s texture like (does it feel dry, oily, or sensitive), are you suffering from any breakouts or irritable spots, and how does it look (dull, patchy, uneven)? Once you’ve identified your areas of concern, head over to your bathroom cabinet and pick out the masks that will help to battle them – the more, the merrier! Apply them directly to the areas that need them, following the relevant instructions, and wave hello to your healthy, happy skin!
ANY RECOMMENDATIONS?
This new approach to face masks might seem daunting but, luckily, the masters of skincare – ORIGINS – are armed with a whole wardrobe of formulas ready to do battle with any number of skincare concerns!
Date night? Get glowing, hydrated skin by smoothing ORIGINS Original Skin™ Retexturizing Mask onto your forehead and nose to deeply cleanse and exfoliate your skin, then smooth the ORIGINS Drink Up® 10 Minute Mask onto your cheeks to add hydration and boost radiance.
Post-workout, or need a little complexion invigoration? The ORIGINS Clear Improvement® Active Charcoal Mask will draw out toxins and unclog pores – apply it to your chin and T-zone to remove impurities. Then, to bring things back into balance and improve your skin’s texture, apply ORIGINS Original Skin™ Retexturizing Mask to your cheeks.
Skin’s a little lacklustre? Recharge your beauty sleep with this dream duo – clarify problem areas and refine tour complexion with the ORIGINS Out Of Trouble® 10 Minute Mask (apply it to your forehead, nose, and chin) then quench your skin’s thirst by applying the ORIGINS Drink-Up™ Intensive Overnight Mask – it’s the UK’s #1* best selling mask!
If you want to try the ORIGINS Drink Up™ Intensive Overnight Mask for yourself (and why wouldn’t you?!) then we’re sampling it as part of our Birchbox At Selfridges pop-up until September 27th! Can’t make it there? Worry not! ORIGINS have an exclusive treat for everyone! They’ll throw in a FREE ORIGINS skincare treat with any ORIGINS purchase when you use an exclusive code at origins.co.uk until midnight, Wednesday 30th September 2015! Get the full details (and the exclusive codes!) here – and happy shopping!
– Mica Kelly
*The NPD Group, Prestige Skincare Value & Unit Sales July 2014 – June 2015
The post Shake Up Your Skincare: Multi-Masking With ORIGINS appeared first on Birchbox UK Blog.